Resume

Resume of Randy W. Kirk JD

Randy Kirk

Los Angeles Marketing Consultant helping small businesses grow sales/profits thru SEO, SEM, SMM & traditional marketing
Greater Los Angeles Area
Marketing and Advertising
Current
  1. Outside the box Marketing Strategist for Small Businesses Online and Off at Randy Kirk & Associates
Previous
  1. AC Technolgies dba AC International
Education
  1. Doctor of Law (J.D.), Business, Trade, and Tax Law at UCLA School of Law
Summary
Give me the ball and let me run. Whether you want to grow your legal practice, your nail shop, or your manufacturing business, I have done it before, probably several times, and can help you do it again.

Besides pure marketing, I have helped several of my clients to turn around their business from near bankruptcy or -0- profits to being viable and very profitable.

Specialties

I use a combination of analytical skills and creativity to find the smartest, least expensive way to success of products, people, and businesses.

Experience

2008Present (4 years) Greater Los Angeles Area
I have spent the last three decades researching, writing eight books and countless magazine and online articles about, and helping small businesses to grow through marketing. But in addition to pontificating, I have also created and managed over 30 businesses.

Over the past four years I have turned my attention to working one-on-one with company owners to help them maximize their business opporunity through marketing. Marketing, in my opinion, includes goal setting, strategies, tactics, and logistics. All need to be addressed to be successful.

We are most effective with bicycle dealers and other retailers, lawyers, manufacturers, importers, and personal services companies. We especially like owners who understand the importance of online marketing, but know they can't keep up. We are unique in that while over 60% of our effort for the average client is online, close to 40% could be trade shows, print, mailing, or bus bench ads.

Check us out online on Amazon or Google, then give me a call. I answer my phone. No long term commitments required. Affordable.
1981August 2007 (26 years) Greater Los Angeles Area
Company was founded to market a new bicycle accessory called Mr. Tuffy. Began as virtual company and within three years became vertical with plastics manufacturing, silk screen printing, and packaging all produced in house. Eventually reached $5.5m in sales on 5 continents. Clients included Target, KMart, Walmart, Sears, Ralphs, CVS, US Army, Navy, Marines, and wholesalers in several industries.
Specialty products division created products for virtually every company in the Fortune 500.
Company was sold in 2007.
My primary responsibilities were to run day-to-day operations, source funding, design and create new products, find resources for manufacturing and packaging. Also primarily responsible for determining distirbution channels and hiring sales professionals and associates to reach those markets that we targeted.

Education

UCLA School of Law

Doctor of Law (J.D.), Business, Trade, and Tax Law

19701975
Also took classes at Anderson School during this time.

Recommendations For Randy

Outside the box Marketing Strategist for Small Businesses Online and Off

Randy Kirk & Associates

“Randy is always looking for the inside edge to boost your exposure to business traffic. He is a savvy internet guru that stays current on all of the Google trends which makes he and his group of associates a worthwhile investment that pays you back. I have seen him work on several businesses who have enjoyed the increased flow of opportunities as a result of his SEO, blog, social networking tools and general marketing endeavors.” April 26, 2011
1st Marcos Santa Ana, Architect, AIA, GC, President, Alloi Inc.
was with another company when working with Randy at Randy Kirk & Associates
“Randy is a marketing guru.” January 16, 2010
1st Ollie Danner, President, Page1Listings.com
worked directly with Randy at Randy Kirk & Associates

Personal Information

Phone:
310-910-1848 (Work)
Address:
6541 S Copperwood Ave
Inglewood CA 90302
Birthday:
March 16, 1948
Marital status:
Married

Contact Randy for:

  • expertise requests
  • business deals
  • getting back in touch


Writing and speaking

Articles - Wrote extensively for Locksmith Ledger, Bicycle Business Journal, American Bicyclist, and Bicycle Dealer Showcase. Contributed article for Inc Magazine.

Speaking - Featured speaker for over 10 years in Bicycle Dealer Showcase shows and Interbike Shows.

Books

Principles of Bicycle Retailing - Self Published - out of print
Principles of Bicycle Retailing, the Second Edition - Infonet Publishing - still available
Bicycle Dealer's Guide to Getting Rich in the Recession - Infonet Publishing - still available
Principles of Bicycle Retailing III - Infonet Publishing - still available, reviews on Amazon
When Friday Isn't Payday - Warner Business Books - Inc Magazine called this one of three best business books of 1994 with front page story. Still available.
Running a 21st Century Small Business - updated version of When Friday Isn't Payday - Warner Business Books - over 4 star (out of 5) average in reviews on Amazon - still available.

Family

Married with 4 children and one ward. Six grandchildren.

Community

Active for 17 years in Sunrise Optimist Club of Santa Monica
Very Active for last 17 years with Venice Baptist Church

Letters of recommendation, both business and personal, upon request.

No comments: